Digital Marketing Specialist

You’ll take the lead on responding to all our DM’s across all our social media pages.
Alongside your marketing peers, you will be responsible for creating and administering content on all social media platforms, improving guest engagement, and promoting media campaigns.
You’ll have a big say on what influencers and content creators we work with, both pro-actively and reactively to ensure we get the best bang for our buck!
You will conceptualize, visualize and execute creative and design development, including writing and editing social media posts and developing eye-catching visual assets to deliver a compelling brand story.
You will manage and execute photo shoot and video shoot projects from pre to post production.
You will love all things marketing and ensure we remain on trend, on brand and accurate in everything we all in everything we do.
You will work with the Marketing & PR Director to generate a social media marketing strategy that will promote guest engagement and brand awareness.
You’ll seek out new relationships with local partners that are a relevant brand fit and drive awareness and interest into the property that give us opportunity to introduce the hotel to new guests.
You’ll work on activation campaigns that support our overall commercial strategy and ensure our goals are met.
You will monitor site metrics, strengthen customer relationships through a variety of platforms and engage with our community using our brand tone of voice and your creative flair.
Ensure marketing collaterals are reflective of our brand standards while conducting frequent audits and content hygiene maintenance.