市场传媒总监Apply Share link |
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Job Source |
上海浦东丽晶酒店 |
Location |
China, Shanghai |
Salary |
Negotiable |
Designation |
Marketing & Communication |
Job Type |
Full Time |
Language |
Mandarin Chinese basic |
Job Posted Date |
12-03-2024 |
Job Description |
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• Execute marketing activities to drive revenue streams (including Rooms, Food & Beverage, Banquets & Weddings, Meetings & Events), local awareness (reputation and understanding of hotel brand in the city) and relationships (hotel guests, media companies, local community, and vendors)
• Manage the hotel’s marketing communications responsibilities according to IHG standard operating procedures including Marketing Planning, Collateral and Advertising Production, Content Management, Public Relations, Promotion and Events, and Social Media. • Collaborate with partner teams (including Food & Beverage, Meetings and Events, Sales, Revenue Management/Reservations) on marketing promotions. |
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Job Requirements |
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• 执行营销活动以推动收入流(包括客房、餐饮、宴会和婚礼、会议和活动)、当地知名度(城市酒店品牌的声誉和了解)和关系(酒店客人、媒体公司、当地社区、 和供应商)
• 根据洲际酒店集团标准操作程序管理酒店的营销传播职责,包括营销规划、宣传材料和广告制作、内容管理、公共关系、促销和活动以及社交媒体。 • 与合作伙伴团队(包括餐饮、会议和活动、销售、收入管理/预订)合作开展营销促销活动。 |
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